Marketing, Value-Added & Agritourism
Farm Target Market Profile Template
A farm target market profile template for farms describing their main customer group. It records who they are, what they need, and how to reach them in one place.
Download free PDF1 page, US Letter, prints clean in black and white
TemplateMarketing, Value-Added & AgritourismFree PDF
Sections on this template
- Customer group name
- Who they are
- Where they live or shop
- What they value
- What they buy now
- Problems we can solve
- Where they get information
- Best way to reach them
- Notes from customer talks
How to use this template
Treat the headings as a starting outline. Add detail under each one, and keep the finished copy with your records.
Where to check the details
This sheet is a general template, so confirm specifics with your own manuals, labels and local rules. For current official guidance, start with USDA AMS and SBA.
For more in this area, see the Farm Money and Grants. Between chores, farm.FM has farm humor, including Great Lakes Fruit, Vegetable, and Farm Market Expo, and agribusiness farm stories.