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Marketing, Value-Added & Agritourism

Farm SWOT Analysis Template

A farm SWOT analysis template for owners listing strengths, weaknesses, opportunities, and threats. It supports planning by laying out what the farm has going for and against it.

Download free PDF1 page, US Letter, prints clean in black and white

TemplateMarketing, Value-Added & AgritourismFree PDF

Sections on this template

  • Farm or enterprise being reviewed
  • Strengths
  • Weaknesses
  • Opportunities
  • Threats
  • Priority issues
  • Actions to build on strengths
  • Actions to reduce weaknesses
  • Review date

How to use this template

Fill in each section, then have the people involved read it. Edit it until it matches how your operation really works.

Where to check the details

This sheet is a general template, so confirm specifics with your own manuals, labels and local rules. For current official guidance, start with SBA and eXtension.

For more in this area, see the farm money and loan guides. Between chores, farm.FM has farm humor, including Farm Accidents Aren’t Fun, and agribusiness farm stories.

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