Marketing, Value-Added & Agritourism
Farm Logo Design Brief
A farm logo design brief worksheet for farmers who hire a designer or work on a logo themselves. It captures the farm's story, style, and practical needs before any drawing starts.
Download free PDF1 page, US Letter, prints clean in black and white
WorksheetMarketing, Value-Added & AgritourismFree PDF
What you fill in
- Farm name as written
- Tagline or slogan
- What the farm sells
- Who the customers are
- Words that describe the farm
- Colors to use or avoid
- Logos you like and why
- Where the logo will appear
- Designer and deadline
How to use this worksheet
Work down the lines and fill in what you know. Leave a line blank if you need to look something up, then come back and finish it.
Where to check the details
This sheet is a general template, so confirm specifics with your own manuals, labels and local rules. For current official guidance, start with SBA and USDA.
For more in this area, see the farm money and loan guides. Between chores, farm.FM has farm humor, including Farm Accidents Aren’t Fun, and agribusiness farm stories.