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Marketing, Value-Added & Agritourism

Farm Instagram Content Guide

A farm Instagram content guide for farms planning photos and short videos. It gives steps for picking themes, shooting, captions, and a posting rhythm that fits farm life.

Download free PDF1 page, US Letter, prints clean in black and white

GuideMarketing, Value-Added & AgritourismFree PDF

The steps on this page

  1. Set your goal for the account
  2. Pick a few content themes
  3. Shoot in good light
  4. Show people and animals with permission
  5. Write short, clear captions
  6. Use a few relevant tags
  7. Post on a regular rhythm
  8. Reply to comments and messages
  9. Review which posts did best

How to use this guide

Follow the steps in order and write down any changes you make. Where your equipment or product has instructions, those come first.

Where to check the details

This sheet is a general template, so confirm specifics with your own manuals, labels and local rules. For current official guidance, start with SBA and USDA.

For more in this area, see the Farm Money and Grants. Between chores, farm.FM has farm humor, including Farm Accidents Aren’t Fun, and agribusiness farm stories.

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